Update for July 1st 2021


-Mask must still be worn upon entry.

-Piercings will continue as appointment only via the website. We will not book over the phone or through social media.


-We are offering nostril and septum piercings, however nostrils are with a stud only. We can now change your jewelry to a ring for you after it is healed.

-Oral piercings and jewelry changes for them now available!

-Jewelry sales and changes are first come first served on a drop-in basis. please do not book an appointment for these services

-Please use hand sanitizer upon entry

-If you or anyone in your household are sick or may be sick,please do not attend. 

-Please maintain social distancing


-No outside food or drink


-Protocols are all subject to change

Photo courtesy of Maya jewelry

photo courtesy of Maya jewelry



Since 2003

Photo courtesy of Tawapa jewelry


Established in 2003 in beautiful Victoria BC Canada. Blank Generation has become a staple of the downtown core as the city's first piercing primary shop . Known for our professionalism and quality, we have continued to grow with the industry over the years.  With a large selection of jewelry for sale,you are sure to be able to get the look you want from your new piercing or jewelry upgrade!

The Shop


Justin Routbard


Justin has been piercing in Victoria since 1999 ,and has been modifying the city continuously ever since. He quickly gained a reputation for excellence and professionalism that continues to this day. Having worked at various shops throughout the city,he opened Blank Generation in 2003 to be able to focus solely on piercing and jewelry. He proudly professionally trained at FAKIR INTENSIVES in San francisco. With his vast wealth of experience,you know you are in good hands.

Some of the Brands we carry

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